Adaptive site it’s main Google demand in 2017 years. So it was our primary task. Cause sites without mobile version lose positions in the SERP.
Our next step is reworking and creating of the new SEO structure of the site according to actual search query. Category are located by popularity: at the top of the menu the most popular positions.
Each general category has a number of more specific subcategories which are fully consistent with the way people are looking products on the Internet. By the same principle, was developed filtering system on the site.
One of the task was saving structure URL of the page, that have position and avoid of redirects. Another one — сreate opportunities to generate short URL for the page and and any combination of filters. Everything was releasing with SEO-module ArtBox.
Farther — transfer of the goods, articles, text page, meta tags. All cards of the goods from old site are stick with card on the new site with 301 redirects that’s why any 404 error
11500 goods, more than 230 meta tags, 321 pages with text content was transferred in 4 working days.
In a work was involved only profitable channels bring (sales and increase brand recognition);
Updating site version — new marketing demands. A loyalty system for existing customers has been developed with the functionality of temporary and untimely shares and sales, and adding goods to the wish lists and comparison lists with tracking the price change for the product of interest.
With adding organic occurrence of keywords and improvement of behavioural factors on the page is displayed blog and inverse functional.
Also rating of the goods, video reviews, adding description and characteristics in the goods card.
Warehouse program and the accounting system of the rests allows to support actual assortment and informed customers about the real delivery time of goods from one warehouse to another, which is very important for the store.
Only useful content with optimal price for a click:
Showing banner ads with special offers on leading platforms
Raising of brand recognition
Page maintenance on Facebook
Targeting advertising with the site traffics
We will contact you